Celebrating the excellence and insights from one of ERA Live Moore’s Top-Producing
Brokers | REALTORS®, Dwayne Leatherwood.

Success Strategies: “What unique strategies or approaches have you adopted that contributed to your success in real estate throughout 2024?”

For me, it’s been about staying connected with other brokers in the industry as well as the community. Networking is essential in real estate, and by fostering these relationships, I stay informed about market trends and opportunities. Additionally, visuals are crucial when buyers are looking for a home. I make my listings stand out with professional photography, drones, floor plans, and professional writers. This includes 3D tours and virtual tours, ensuring that my listings capture buyers’ attention, which in turn benefits the seller. Another key strategy is staging. I ensure my stager spends time with every client, regardless of the price range. Everyone is treated equally and made to feel important. This attention to detail and commitment to quality makes a significant difference in client satisfaction. Furthermore, staying connected to buyers and sellers long after the transaction is vital. They know I’m always available and there for them. This ongoing connection plays a crucial role in securing referrals, which constitute about 90% or more of my business. I don’t just sell them a house or sell their house and forget about them. Plus, I continually educate myself on current trends and marketing strategies. Never stop learning.

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